I was asked to create a social action project, I chose to
create the project on a well-known and serious problem; my chosen category was
underage drinking. I chose to base my project video on Oxford as it is a major
city in the UK and was easily accessible.
My product met my client’s specifications, i was asked to
create a video to show the public the problems occurring because of underage
drinking, within the video I was to show the dangers of underage drinking and
whether or not the problem was a concern in Oxford. All procedures carried out
to make the video were legal, all music was copyright free and footage was
taken with participates aware that a video camera was filming them. When
interviewing the interviewee was aware of the type of question that was going
to be asked and was told beforehand why the interview was taking place and that
it was to be used in a social action video. All necessary paperwork was filled
out correctly and to the clients’ satisfaction. It was submitted to the client
before the deadline so that any problems or incorrect details could be changed
and corrected before the final deadline.
My client was satisfied with the product that they received
on the deadline given and felt that it achieved the standards and needs they
were asking for. The project was finished by the deadline given to me and the
final video was sent to the client to view by that time. My client was aware of
any other participates that were involved in the making of the product including,
Annie Rose who was the interviewer for my video. My client knew Annie before
the video was created and therefore was happy for her to help out with the
interviews taking place. My client received regular updates and views of the
project when it was being created; I made sure throughout that my client was
happy with the footage and music being used.
All meetings that were arranged with either my client or
interviewees were attended by myself and were successfully carried for the
purpose intended. I worked well alongside others that were participating in my
social action video including my interviewee and the people that I interviewed.
The project was an overall success and my client was happy
with the final product that was given to them. To improve my video I could use
more short interviews with either; the general public asking them on thoughts
and opinions of underage drinking this way the video would be more intising to the younger audience,and they could hear storys and opinions of people who are either there age and they could relate to it or people who are older that may have been through an experience; a company that deals with the problem of
underage drinking asking them how they deal with the situations that the come across, by doing this people would see a professionals opinion on the situations and may see more clearly what problems may occur;
the local police asking them how underage drinkers found are dealt with and
what the penalty is, this way people can be aware of the consequeces; local nurses or doctors , this way people (in particular the youngsters that it would be effecting )can see what effects it can have on your body and can learn how to overcome the problem they may have. I was asked to include interviews from a local company that dealt
with the highlighted problem of underage drinking however when no company got
back to us on filming them for either interviews or other footage my client was
happy for me to leave this out of the final project. I was held back by trying
to find companies or people to interview about the situation.
The social action project that i created was to inform, educate and raise awareness, it informs people of underage drinking and the effects on the community, it educates people under the age of 18 about the consequences of drinking underage, and raises awareness to the people of oxford that it is happening and should be encouraged to stop. I think the video informed, educated and raised awareness to the public successfully.
The social action project that i created was to inform, educate and raise awareness, it informs people of underage drinking and the effects on the community, it educates people under the age of 18 about the consequences of drinking underage, and raises awareness to the people of oxford that it is happening and should be encouraged to stop. I think the video informed, educated and raised awareness to the public successfully.


